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Helpshift to Join Keywords Studios, Forging an Unrivaled Platform in AI-Driven Customer Support

We are excited to announce that Helpshift has entered into an agreement to be acquired by Keywords Studios, the go-to technical and creative services provider to the global video games industry and beyond. Helpshift will maintain its own brand but will become a subsidiary of Keywords Studios. Helpshift’s capabilities will be added to Keywords Studios’ Engage Service Line, which brings together experts from its Support, Marketing, and User Research units in order to deliver a more holistic solution to clients’ consumer engagement needs. Helpshift will be integrated with Keywords’ Player Support business and will build on the long-standing existing partnership which has seen the two groups work together to create significant value for joint clients. This demonstrates Helpshift’s and Keywords Studios’ continuing strategic emphasis on innovation in user support and engagement, forging an unrivaled platform in AI-driven customer support.

We believe Keywords Studios and Helpshift are a natural fit together with shared goals and the ability to truly define the future of support from end to end. Keywords Studios is a global organization that strives for holistic excellence, continuing to help brands increase the lifecycle and improve the value of their apps. This opens a new world of opportunities for Helpshift and its customers. Keywords, through its Kantan AI studio, currently utilizes a highly advanced machine translation tool that enables its support agents to provide multilingual support. Keywords’ capabilities will combine with Helpshift to create a market-leading customer support platform, leveraging Helpshift’s technology for an efficient consumer experience while enabling a global team of experienced support agents to provide higher value interactions, and together, create an unrivaled offering for customers. Brands can tap into the best of multilingual support, self-service, smart segmentation, and automation to quickly understand customer intent and facilitate a guided support journey across digital channels -- from mobile apps to social messaging platforms to immersive XR experiences.

We are excited for the opportunity to create additional value and new capabilities for our customers and we look forward to paving the road for the future of support with the wider Keywords group.

“Helpshift is thrilled to join Keywords, and we believe that by becoming part of the Group we will drive the long-term growth of our platform and create tremendous value for our customers. We are excited to be able to combine with KantanAI and Player Support to provide a holistic, modern support journey fusing conversational AI, automation, translation, agent support, and more. Together, we will be able to cover the full spectrum of support needs and service levels, applying Helpshift’s technology for efficiency and the seamless experience consumers want, and leveraging Keywords’ agents to provide higher value-add interactions. We are looking forward to paving the road for the future of support with the wider Keywords group.”
-Eric Vermillion, CEO, Helpshift

“We are excited to welcome the talented Helpshift team to Keywords after partnering with them for a number of years. We have seen first-hand the power of their technology and its ability to improve player engagement and retention. We believe being able to deliver a holistic player experience solution will be a compelling offering for our clients and further support our strategic partnership ambitions with them. We are really looking forward to working with the team and supporting their growth as we continue to deliver against our long-term strategy for the Group.”
-Bertrand Bodson, CEO, Keywords Studios






About Keywords Studios

Keywords Studios is an international technical and creative services provider to the global video games industry. Established in 1998, and now with over 70 facilities in 26 countries strategically located in Asia, Australia, the Americas, and Europe, it provides services across the entire content development life cycle through its Create, Globalise and Engage service lines to a blue-chip client base of over 950 clients across the globe.
Keywords Studios has a strong market position, providing services to 23 of the top 25 most prominent games companies. Across the games and entertainment industry, clients include Activision Blizzard, Bandai Namco, Bethesda, Electronic Arts, Epic Games, Konami, Microsoft, Netflix, Riot Games, Square Enix, Supercell, TakeTwo, Tencent and Ubisoft. Recent titles worked on include Anthem, Star Wars Jedi: Fallen Order, Valorant, League of Legends, Fortnite, Clash Royale and Doom Eternal. Keywords Studios is listed on AIM, the London Stock Exchange regulated market (KWS.L).